We created an 8-minute film and additional social media clips that captured the essence of
the ‘Community Champions’ in Bolton and the key components of the ‘Champions’
government funded program. We achieved this through interviews with volunteers, the
public and strategic partners, alongside establishing footage of the local area and the
‘Champions’ in action at events and during activities.
As part of a government plan, Bolton Council started a campaign known as the
‘Community Champions’ towards the latter end of 2021. The aim of the campaign was to
help support the council and the community during the Covid pandemic and help educate
and protect vulnerable and disadvantaged people. Funding included services such as food
banks, veterans care, vaccination advice and checking in on the elderly.
The content we produced represented and showcased the ‘Community Champions’ in
their own voice and style as they engaged in programmes and activities supported by
community organisations, the government and finance awarded via the Bolton Fund. The
film highlighted Bolton’s response to the Covid-19 pandemic and how, through
partnerships and activities within the local community, they responded proactively to the
recovery and rebuilding of the community.